« Prospectively sizing up software complexity | Main

Comments

Rodrigo

First step: choose the audience
You gotta tell me who the audience is -- eg,
(a) The stressed out IT manager who is late and over-budget
(b) The frustrated line (business) manager who doesn't have a clue of what is going on but is increasingly convinced it's FUBAR

Second step: choose the message
What are you trying to do with the tag line?
> Tell'em what you do (a description)
> Grab your audience's attention to read more (a teaser)
> Give'em a sense of who you are (a metaphor)

Note that I'd strongly recommend the "mess" tagline if your audience is the IT guy since the last thing he can ever do is admit things are messed up.

But, the line mgr wil probably bite "mess" hook, line and sinker

* * *

My current tendency is to use metaphors. Who are you to the client?
> Like a surveyor before a building renovation
> Like a nanny for the clueless IT folks
> Like a wise old men who will share his limitless experience to help the young, fool at heart?

Bill Rattner

VYER, LLC
Preventing fecal matter from hitting oscilating muli-blade device(s).

A nifty little tagline that cojures up the Dilbert-level debacles that everyone (management and line workers) wish to avoid.

Morris Young

If a man comes to your front door and says he is conducting a survey And asks you to show him your bum, do not show him your bum. This is a scam. He only wants to see your bum. I wish I had got this yesterday. I feel so stupid and cheap. -The Bum http://www.widgetmate.com

renaissance dresses

In choosing a tagline for your business or what some jobs that you must use a tagline. First think what you gonna use to on it that will be easily to read.

Saigneeappogs

The scope of pharmacy Buy Tramadol apply contains much more conventional roles such as compounding and dispensing drugs, and it also includes a lot more modern day expert services linked to health treatment, which includes clinical solutions, reviewing medicines for security and efficacy, Buy Soma specifics. Pharmacists, thus, are the experts on drug remedy and are the major health and fitness pros who optimize medicine use to produce sufferers with optimistic overall health results.

jfvwqahi

03tYLQt, klonopin cost, 48xTEDm, klonopin drug use, klonopin without prescription, 03pOTHh, klonopin pharmacy, http://rcfunilorin.com/forum/showthread.php?tid=22844 klonopin without rx, 48uULPx, metabolites of klonopin, 39pLBSc

NutsvevyMussy

Download [url=http://www.bank-charges.net]claim bank charges[/url]

NutsvevyMussy

Download [url=http://www.bank-charges.net]claim bank charges[/url]

NutsvevyMussy

Download [url=http://www.bank-charges.net]claim bank charges[/url]

cheap windows hosting

klzxqwzfs, dedicated windows hosting, VjmSmhK, [url=http://webhostingreview.org/category/windows-hosting/]dedicated windows hosting[/url], OZKZYWb, http://webhostingreview.org/category/windows-hosting/ windows hosting, jFsrKUT.

cheap windows hosting

klzxqwzfs, dedicated windows hosting, VjmSmhK, [url=http://webhostingreview.org/category/windows-hosting/]dedicated windows hosting[/url], OZKZYWb, http://webhostingreview.org/category/windows-hosting/ windows hosting, jFsrKUT.

Mymnepineam

nz1 cheap uggs boots sz7 scarpe hogan ey2 http://floyddale49.insanejournal.com/1148.html eq9 http://www.ooizit.com/events/cheap-ugg-boots-this-winter-you-want-ugg-boots rc9 http://cattym.wetpaint.com/page/cheap+ugg+boots+uk-Worth+there+is+the+miraculous+from+the+ugg+boot fq1 qq9 ga3 ja3

#gennic[dskilbvfry]

iYy canada goose gUp http://hunterbauer615.xanga.com/757809105/one-of-the-best-canada-goose-trillium-parka/

pallsaifari

ucxsetuxr uggs on sale albkhbmuc http://canadagoose22.jugem.jp/?eid=2

DypeEmbette

jZueHivBx uggs on sale qLabMyyCh http://www.gonzojournals.com/ugg-boots-clearance-site-search/ wAzaKfjKx uggs wWbtXbsKv http://www.ithejury.com/ffdashagua/blog/sale-on-uggs-comfortable/

Hievyoppome

JILWCHLLHA toronto maple leafs jersey TEVEZYZNWR http://www.lamaisondespeches.com/blogs/entry/washington-capitals-jersey-70xh

blutleinvonee

vFobFqmJf ugg boots cheap sale wZxiGcaXo http://community.odeio.edu.gr/blogs/posts/diudiulajs03

blutleinvonee

rEsqZubZu ugg boot on sale free shipping zMafYgsTf http://webandfacebook.com/blog/pg/blog/read/31094/cheap-ugg-boots-for-women-strawman-l

DypeEmbette

qNliTwsLo cheap ugg boots kVgxBpnAr http://www.philans.com/2011/12/ugg-boot-sale-is-sheepskin/ bVykUfqLt uggs sale sGjpTbpUk http://uggsonsale99.bombog.com/2011/12/26/uggs-on-sale-shoes-or-boots-for-the-top-quality-oxygen-leaks-in-the-structure/

liedeetle

PSEPRVQIWK uggs on sale KQWSWFREIY http://canadagoosecoats.zoomshare.com/2.shtml/0dc3df64635b66b3e2b982fc1979bf6c_4ef419fa.writeback

Appotouct

ZNRGWKIYSP ugg uk UQIPRKKSVR http://uggboots.pisze.se/2011/12/30/uggs-uk-sale-keep-can-be/

#gennic[kvafrtghjk]

JSO2 cheap ugg boots GSQ6 http://kingfoxproductions.com/videoblog/?p=19838

inenteeTepbex

fQeaTalWh cheap ugg boots uk tVshCrhPi http://ugguksale5998.webnode.it/cheap-ugg-boots-a-few-weeks/ pHsxWaxVt cheap ugg boots for sale oUtiNwaKs http://www.definitiondesign.co.uk/member/15364/ tFfkRclBy cheap ugg boots canada xExtDitNb http://cheapuggssale5968.cscblog.jp/content/0002689938.html

Aginiciadsisy

DZK hermes birkin for sale SCO http://www.adultturkce.net/members/507053-hbcvlfawwgcphn.html AEJ hermes handbags VSH http://liveforthekill.com/forum/index.php?action=profile;u=8183 VEP hermes belt buckle NPS http://www.plane-mad.info/forum/index.php?action=profile;u=27969 VEY gucci sale outlet UYY http://capoeira-sumy.com/user/kilaisauonqjax/ MRZ gucci bag DQD http://www.s11b.com/vb/member.php?u=6568

Ambien no prescription us

xianvwzfs, Ambien 10mg, zbHtmzU, [url=http://www.33rdalabama.org/enlist.htm]Ambien 10mg[/url], jdGJqDe, http://www.33rdalabama.org/enlist.htm Cheap ambien online no prescription, ImhTBXI.

The comments to this entry are closed.

June 2004

Sun Mon Tue Wed Thu Fri Sat
    1 2 3 4 5
6 7 8 9 10 11 12
13 14 15 16 17 18 19
20 21 22 23 24 25 26
27 28 29 30      
Blog powered by Typepad